TOWIE beauty Sam Faiers has become the star of another reality TV show after stepping into the Celebrity Big Brother house.

The 23-year-old from Brentwood joined other guests on the Channel Five show during it’s launch episode on Friday night.

She entered the house handcuffed to US actress Jasmine Waltz as part of the first task on the show.

Alongside Faiers in the house are N-Dubz rapper Dappy, former boxing world heavyweight champion Evander Holyfield and 82-year-old entertainer Lionel Blair.

Fellow Essex girl and model Casey Batchelor is another housemate plus Apprentice runner-up Luisa Zissman, Made in Chelsea’s Ollie Locke, journalist Liz Jones and Blue singer Lee Ryan.

The line-up is completed by singer Linda Nolan and controversial comedian Jim Davidson.

Faiers went into the house just under a month after her ex-lover Joey Essex missed out on the I’m A Celebrity crown.